Church Branding Archives - Page 3 of 5 - Church Executive


Guest Column: Spreading the Gospel by Making the Medium the Message

By Janil Jean A church executive who markets well is an executive whose church is alive and well. This is because that man or woman understands that few symbols are as simple yet sacred as a cross; that person understands what a cross means by way of where a cross stands, be it atop the […]

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Securing buy-in: 3 strategies for casting your vision

By Nick Cooper How often have you seen (or been a part of) a church or ministry staff with a tremendous vision, a plan to reach people and a beautiful design — and nothing happens? Many times, this is the result of failing to cast the vision to the congregation.

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5 facility “musts” to compete for young families

By Rodney James The culture of our nation is much different than it was two decades ago. And because of those differences, the church has been challenged to meet the perceived and real needs of this generation.  Many young families are leaving the traditional churches they were raised in, setting aside their denominational loyalties and […]

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How technology can streamline your giving process

By the Subsplash team The offering plate makes its way down the row, and a church member digs through her purse, trying to find her wallet. And then she remembers: it’s still on the kitchen table, where she left it when she was scrambling to get the kids out the door. She was so excited […]

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Communicating about stewardship

talking about money

By Hillary Bowling When many people hear the term “stewardship,” there’s often a tendency to think “money” — and even more specifically, Oh boy … they’re going to talk about money again today.  But you know that stewardship can involve myriad possibilities for making an “invitation to give”… yes, of treasure, but also — and […]

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Six ‘Communities of Faith’ Grants available — application deadline: March 16

By Hillary Bowling As a provider of simple, reliable communication tools that require no software, no extended training (and no hassle), we have found that communities that communicate on a regular basis with their congregants reap more benefits: Increased attendance Higher engagement Consistent giving Connectivity — reliable, ongoing communication — is essential to the cultivation and retention […]

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Keeping the stewardship conversation alive

Voices on Stewardship was born out of conversations I had with clients, pastors and people at my own church — more folks than I would have imagined telling me that they need additional information and insight to encourage greater generosity among their congregations, especially when it comes to e-Giving.

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Engaging spaces: all for the kids!

Designed and built with an amusement park in mind, the astonishing children’s education building at Crossroads sends a clear message: Children matter here. By Rebecca Flannery Children’s spaces —above and beyond most other areas in a church — can afford to be hyper-engaging. To attract attention and produce a sense of belonging, there’s no better […]

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Need camera equipment? 4 reasons renting might make sense

By Meg Tetrault Renting camera equipment doesn’t make sense for every church — it’s something we’ve learned as a national rental company that ships gear directly to customers. For other churches, however — whether they’re just starting out in media or already managing a large-scale A/V ministry team — it actually makes more sense to […]

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Why your report writer is no longer good enough

Report-writing tools were supposed to help solve these challenges, but it’s evident that those are limited in their application. As a result, church leaders feel like they’re swimming in a sea of information, but still thirsty for insight. Where do these new report-writing tools fall short? More importantly, is there a better way to analyze the information you have to finally start gaining traction towards your ultimate vision? Those are the two questions we’re working together to help church leaders answer.

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