Using ChMS tools to engage visitors: 5 steps
Engaging first-time visitors is crucial to church growth. Most church growth studies find that:
• Out of 100 visitors, typically 10 to 25 will return for a second visit
• About 50 percent of those second-timers will return for a third service
• Of those, 75 percent will make a fourth visit
• After going four times, churches can generally begin to call those people regular attenders.
But, how can churches ensure they’re connecting with visitors so they’ll want to return for that next visit?
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