Church Branding Archives - Church Executive


Building a church directory team

By Donna Hammond So, you’ve been assigned the job of “directory administrator.” It can feel daunting and overwhelming, especially if all the responsibility lies on your shoulders. But, you don’t have to go it alone. To make this project fun and uniting — not isolating — organize a directory team. There are just a few […]

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Churches Can’t Afford Not to Embrace Sustainability

By Katrina Saucier As you read the following case study, consider the implications that can apply to a church that chooses to embrace sustainability. Recently, the largest family-operated distribution company in the Pennsylvania, New Jersey, and Delaware area became involved with a program sponsored by ISSA, the nonprofit worldwide cleaning association. The Distributor Efficiency Analytics […]

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In the beginning…

 A 3-part series examining the relationship between the Church and technology By Joel Guthrie We’ve all heard that the church is “10 years behind” when it comes to technology — a little nervous to adopt industry best practices and unsure how that might align to stewardship and the vision of the Church. It’s totally fair: […]

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Church design trends: expert perspectives

Emerging trends, outdated ones, and ministry-specific design movements What’s especially appealing about working with churches? Trung Doan: Churches are the hands and feet of faith, and we consider it a privilege to equip churches to continue making a difference. Rodney C. James: Mentoring, leading and helping pastors. Most didn’t get a class in church design, […]

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4 ways to nurture your community & engage your congregation

    By Troy Pollock As you and your team return from a summer season filled with vacations, conferences and enjoying time with family, it’s a great time to reset priorities and develop a plan for the rest of the year. What are your goals? Challenges? Opportunities for growth? And more importantly, what steps are […]

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A heart for the ministry of building & construction

Jeff Wilson & Severns Valley Baptist Church By RaeAnn Slaybaugh In 2007, when Severns Valley Baptist Church relocated to its current property in Elizabethtown, Kentucky, it was a major move. After all, this congregation (established in 1781) is older than the United States Constitution itself and was attended by Abraham Lincoln’s grandparents — also, very […]

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In pursuit of family-friendly church design

 Expert advice — from the architects who envision these spaces and the church executives who recognized the need   How does a church typically know to ask for a “family-friendly” feel on its campus? Bruce Woody: Often, this begins to be sensed internally. Something usually causes the church to analyze how it’s being perceived in […]

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4 design ideas to increase your impact on young members

By Jennifer Wise Churches today are actively seeking to add relevance and functional space for both their youth and children’s ministry areas. For growing ministries, youth and children’s spaces can become a pressure point. Millennials — and the new Gen Z-ers — walk through the door looking to see if the church values them. If […]

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Solid groundwork can ensure your church plant bears fruit

By Rich Poirier The church planting movement is growing across the country — but establishing a new religious organization and actually growing it into a thriving congregation are two different battles. There are a variety of legitimate reasons to consider planting a church. Respondents to a 2016 study by Barna Group and Cornerstone Knowledge Network […]

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Guest Column: Spreading the Gospel by Making the Medium the Message

By Janil Jean A church executive who markets well is an executive whose church is alive and well. This is because that man or woman understands that few symbols are as simple yet sacred as a cross; that person understands what a cross means by way of where a cross stands, be it atop the […]

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