Church Branding Archives - Church Executive


Shifting gears

ETHAN VANSE / SENIOR PASTOR / CHURCH ON THE MOVE / BROKEN ARROW, OKLA. For leaders at Church On The Move, switching it up — not only in their growth model, but also in their building approach — got them just where they wanted to be. By RaeAnn Slaybaugh For Ethan Vanse, Church On The […]

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Q&A: Church Facilities Conference & Expo (CFX) 2021

How did CFX Expo come about? Ron Procopio: We are sort of a second iteration of what was the Worship Facilities Conference & Expo, or WFX. I was part of that event at the beginning, and it ran for about 15 years before finally running its course. This version of Church Facilities is a sort […]

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Q&A: How gathering / fellowship spaces look now

  What are the signs that a church does not have adequate gathering and fellowship space right now? Charlie Daniels: The first sign starts with pre- and post-service traffic. If your congregation is not gathering before service or staying to gather after service, normally this is due to not having adequate gathering space.  Connection groups […]

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Q&A: church design trends

Exterior elements • Fellowship spaces • Children’s + Youth areas • Community-focused design • Multi-site design • “Green” elements • Revenue generation Let’s start from the outside in. What exterior / outdoor church design elements are popular? Thomas Small, AIA/NCARB: Most churches we work with are contemporary by nature; therefore, they’re looking for clean/modern designs […]

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Ensuring an engaging churchgoing experience — by design

In part 2 of this roundtable series, a brand-new set of design professionals and ministry leaders discussed thoughtfully designed church spaces for everyone — members, guests, visitors, children, youth, seniors, and communities-at-large. They even tackle engaging design strategies for multi-site churches. When we use the term “engaging design,” when should that experience start — and […]

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6 reasons to create a church directory today

By Stephanie Martin Though printed materials have been falling out of favor with churches in this digital age, a photo directory has never been more important. Here are six reasons your congregation should create and regularly update this valuable resource: 1.     A church directory helps people put names to faces. No matter a congregation’s size, […]

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Reaching people when the crisis is over

By Dr. Marty Baker Our world has changed in the past few months. Who would have ever believed thousands of congregations across the U.S. would be closed in a matter of days? Who would have believed school semesters would be suspended and major sporting events postponed? No one would have imagined that many businesses would […]

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Tech-Driven Church: a new hope

A new hope By Joel Guthrie In this series, we’ve talked about the past and about the current state of technology in the church. In this third and final installment, let’s talk about the future. I’ve worked with some of the world’s largest tech companies, and one thing is apparent: change is coming, and faster […]

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Ensuring an engaging churchgoing experience — through technology

Audio, Video, Lighting, Acoustics (AVLA) • Way Finding & Digital Signage • Security & Surveillance From a professional perspective, when you think about the audio, video and / or lighting elements or technologies that are most engaging in churches right now, what springs to mind? Doug Hood: Any leader who stands on a church stage […]

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Connecting Millennials with your church

By Louie Torres It’s no secret churches today have struggled to connect with Millennials during this era of constant distraction and instant gratification. But if Millennials are driven by authenticity, innovation and social change, then churches must adapt their outreach efforts in order to stay relevant in the modern digital age. One of the best […]

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