At Long Hollow Baptist Church in Hendersonville, TN, hope is not a strategy. Rather, when disaster strikes — as it has, twice — the church has been able to sustain its rapid growth and expansion with preparation and perseverance.
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In this series installment, Paul Gage spotlights the public phase of the process: the Campaign itself. It’s a critical time — and it requires plenty of prep work to get right.
Read More >On May 18, 2014, Powhatan Community Church (Powhattan, VA) enjoyed its largest single giving day in the church’s 13-year history. And, founder and Senior Pastor Brian C. Hughes reported that the church was on budget to make the most aggressive budget increase in 10 years. All this exceeded the giving increase for which Hughes and his staff’s planned and prayed.
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In this series installment, Paul Gage — who has consulted more than 500 church capital campaigns, with results exceeding $1 billion — focuses on the second phase of a campaign: Organization. According to Gage, the three most critical components of this phase are Prayer, Presentation and Preaching.
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Anyone with resources — whether believers or not — will only give generously to what they understand and value. If your givers can’t articulate the result, or if they don’t fully support the outcome that their gift is meant to achieve, they won’t give much. Typically, they won’t give consistently, and they certainly won’t give lavishly or at great sacrifice.
Clearly communicating vision provides both the roadmap and the destination for the generous heart.
What does true preparation look like leading up to the public-facing phase of a capital campaign? What does a financial roadmap look like? What’s something even churches who’ve done capital campaigns before DON’T know about preparation? How does church size affect the process? Capital campaign expert Paul Gage answers some key questions.
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